The famous logo of the Coca-Cola Company
Much like the Coca-Cola logo itself, its bottle remains distinct in its design and layout. Created in 1915, by Earl R. Dean, the Coca-Cola bottle came as a "contour bottle" or "hobble-skirt" bottle, wide from the middle and narrow from the bottom. The bottle’s design was to resemble the two ingredients, coca leaf and cola nut, but instead the founders were motivated by the gourd-shaped cocoa pod. With the passage of time and the advancement in the technology, the Coca-Cola Company introduced the aluminum can much appearing like the first designs of the bottle, but generally remained infamous. In 2007, the Coca-Cola logo slightly changed and remained a simple white and red swirl.
The Coca-Cola logo, like the brand itself, is recognized globally. The characteristic design with a white swirl and a cursive style revives the youth spirit.
The Coca-Cola logo comes in a rectangular shape or a circular shape with the hobble-skirt bottle on top. The rectangular design is a fairly simple one with a cursive font and the swirl.
The only two colors used in the Coca-Cola logo are red and white, both appearing vibrant nevertheless simple in design as well as tempting the youth minds. The fonts are written in white with an energetic red background.